7 Steps Brands Can Take to Show Black Lives …

This week, I want to talk about Blackout Tuesday – collective action to protest against police brutality and racism, and what brands can do to support the global struggle against racism. On Tuesday, June 2, businesses taking part were encouraged to stop operating and show their support in different ways. My social feed was full of black squares tagged #BLM, #BlackLivesMatter, #BlackoutTuesday, and

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